Windsor Forest College Group

Summer campaign

Oyster enjoy an ongoing relationship with Windsor Forest Colleges Group. We develop targeted campaigns and design prospectuses that attract new students in a competitive geographical market. The colleges differ in their offer and audiences with Langley College providing vocational courses whilst Windsor and Strode's Colleges are more focussed on GCSEs, A levels and the Arts. Understanding the audiences and tailoring communications accordingly has created excellent results with increased enrolment.

Deliverables

Brand development

Copywriting

Print design

Campaign

Digital marketing

Shaping the message

Langley College's vocational courses need to be communicated to a diverse local catchment. The focus is mainly on young people and the profile includes a lot of people who want to get qualified to get on with their career and earning a living. We shape Langley design styles and campaign composition to appeal directly to their audience.

Windsor and Strode's Colleges combine to offer young people, who want to continue pursuing academic studies, with a wide range of choices for GCSEs, A levels and BTECs. Strode's enjoys excellent A level results and Windsor has a good reputation within the Arts. There is strong competition in the catchment but the combined offer is broad and the facilities and wide curriculum very appealing. We shape the campaigns with a strong but straight-forward proposition that engages students to look a little deeper into what they actually want from sixth form.

More of our work with Colleges

Hillcroft College

College Campaign

Print Design

Sparsholt College & UCS

University & College campaign evolution

Campaign - Design - Print

Return to work

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