School and College Marketing

Marketing your School or College

Oyster understands the marketing challenges that schools and colleges face, and we specialize in helping them to achieve their marketing goals. Common challenges that we can help to address are increasing enrollment, rebranding to improve perception, attracting different types of students and offering a better depiction of strengths and character. Oyster has extensive school marketing experience, working with schools and colleges across the UK.

Primary, Junior & Secondary

Government run Primary, Junior and Secondary schools and colleges have had their funding reduced requiring them to become savvier with their marketing budgets, including their marketing budget. By focusing your budget on key areas and ensuring that your messaging is on target, school budgets can be made to go that bit further. Oyster can help in a variety of areas of school marketing, including prospectus design, branding, brochure design, school website design and more. Get in touch to discuss your individual requirement.

Independent School Marketing

Independent schools and colleges have seen their enrollments fall as a result of the economic environment. Independent schools have to act to combat the recession, according to the ATL, by “marketing themselves more aggressively, including overseas”. Oyster marketing can help independent schools to attract students from both near and far by promoting their strengths and specialisms and working to convey the school’s personality. Oyster can help schools with School Prospectus and Brochure Design, School Branding, School Website Design and more.

Colleges for Higher Education

Colleges help our young people to further their skills before starting work or continuing to University or an equivalent. Picking the right college and course is vital and how a college presents and markets itself is key in helping students to make the right decision for them. Oyster work with colleges to convey their strengths and beliefs through marketing, including Prospectus Design, Branding, Graphic Design, College Website Design and more. We’d love to help your college. Please get in touch to arrange a meeting.